The Trade Desk Stock: A Buying Opportunity After 60% Decline?

The Trade Desk (TTD) has seen its shares plummet 60% year-to-date, making it one of the worst performers in the market. A disappointing fiscal Q4 revenue miss triggered a 30% drop in February, followed by another 40% decline after lackluster Q2 results in August. Despite the steep fall, Wall Street remains optimistic, with a median 12-month target price of $75—implying 63% upside from current levels.

The company operates the largest independent demand-side platform (DSP) for digital advertising, specializing in connected TV (CTV) and offsite retail media. Its neutrality—unlike competitors such as Google and Amazon—gives it an edge in unbiased ad inventory allocation. Frost & Sullivan recently recognized its leadership in the space, reinforcing its long-term potential despite near-term headwinds.